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Elevating the Jordans brand, by building brand recognition and equity.

Client: Jordans.
Graphics

To elevate the Jordans brand, by building brand recognition and equity. Now a global player in the breakfast and cereals market, they needed brand consistency across their extensive portfolio supported by a slick and efficient process. 

We developed a closer relationship to understand their business and challenges. As their trusted sole-supplier of print ready artwork, we proposed and co-created a new packaging process which combined both the artwork and repro stages, engaging with all key client stakeholders along the way. 

This process is suitable for all packaging briefs; across all substrates, formats and stages, from design and adaptation, all the way to files despatched to the printer. 

Improved speed to market by 33% by introducing process improvements. 

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